Effective Management of Marine Marketing & Business Development

AM0503

The course provides a valuable resource to the administration and workings of the global ports industry.

It will outline the economic theory as well as many of the operational practicalities involved in today’s maritime environment, using many clear and simplifies illustrations and case studies.

Clients

The course covers an overview of international trade, Maritime Law, economic organisation and principles, financing ships and shipping companies, marine market research and forecasting. It is a must attend for all maritime operations practitioners with strategic management responsibilities.

Locations

Objectives

It will outline the economic theory as well as many of the operational practicalities involved in today’s maritime environment, using many clear and simplifies illustrations and case studies.

The programme will cover overview of international trade, Maritime Law, economic organisation and principles, financing ships and shipping companies, marine market research and
forecasting. It is a must attend for all maritime operations practitioners with strategic management responsibilities.

Duration

Flexible

Rate per person

On application

Action centre

Print

Who should attend

This programme is recommended for all levels of marine business management and marketing personnel, especially those such as senior managers, managers and supervisors in the marine and port terminals.

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